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Anything but cute: Opel launches advertising campaign for ADAM ROCKS

19.09.2014

Rüsselsheim. Since the spring, Opel has been creating a lot of attention with free-spirited commercials and adverts based on the slogan “Umparken im Kopf” (“Change your mind”) ...

 

S for Sports Star: New Opel ADAM S Debuts at Paris Motor Show

17.09.2014

Rüsselsheim. The new sports star of the ADAM family is called ADAM S. It will mark the top of the range of the colorful ADAM portfolio and will show what it has to offer at the „Mondial de l’Automobile 2014“ in Paris from October 4 to 19. A study version of the ADAM...

Mini-Crossover on Road to Success: New Opel ADAM ROCKS

02.09.2014

Rüsselsheim/Riga. The ADAM family is growing: as an adventure-loving open-air car, a stylish trendsetter and an individualization champion, the new Opel ADAM ROCKS plays many roles perfectly ...

 

Tools from 3D Printer Make Car Manufacturing Easier at Opel

20.08.2014

Rüsselsheim. For some, it may still seem like a long way off, but it’s already part of everyday life at Opel: assembly tools produced by a 3D printer are an increasingly important part of the production process ...

 

Successful Lifestyle Car: 100,000 Orders for Opel ADAM

19.08.2014

Rüsselsheim. The unconventional urban lifestyle car Opel ADAM is thrilling experts and customers alike. It has already won a host of awards and set new standards in the lifestyle-oriented small car segment ...

The Right Soundtrack: New ADAM ROCKS Excels in Acoustic Lab

23.07.2014

Rüsselsheim. The countdown has begun: in less than two months’ time the new ADAM ROCKS will start rolling into Opel dealerships. From late September, Opel’s mini crossover will offer a zest for adventure and open-air driving fun at prices starting from just 15,990 ...

Opel ADAM: Maximum Performance with Minimal Fuel Consumption

17.07.2014

Rüsselsheim. Opel is in the middle of the largest engine offensive in its history: between 2014 and 2018, 17 new engines will be introduced. A top highlight is the ultra-modern, 1.0 liter three-cylinder gasoline unit complete with turbocharging and the very finest ...

Adventure Calls: Opel ADAM ROCKS at Dudenhofen Test Center

25.06.2014

Rüsselsheim. Recently it captivated visitors to the Auto Mobil International (AMI) show in Leipzig, and now in just a few days it will be available to order: the Opel ADAM ROCKS is ready to roll! ...

The Three Millionth Car from Eisenach is an Opel ADAM

23.04.2014

Eisenach/Rüsselsheim. Three million cars from Eisenach – this milestone was celebrated today at the Adam Opel AG plant in Thuringia ...

Wild, Wilder, Opel ADAM: Shark Attack in Cool Lifestyle Car

15.04.2014

Rüsselsheim. Be careful, there are tiny wild sharks on board the wild Opel ADAM. But don’t worry, they won’t bite – they are hidden and almost invisible in the car’s interior ...

Opel with OnStar Connectivity: All-Round Vehicle Services Solution

04.03.2014

Geneva/Rüsselsheim. Opel launches the next level of vehicle connectivity at the Geneva Motor Show. At today’s press conference, Opel CEO Dr. Karl-Thomas Neumann announced the introduction of OnStar ...

Opel and OnStar: The Next Level of Vehicle Connectivity

04.03.2014

Geneva/Rüsselsheim. Opel is bringing OnStar, the leading brand of connected safety and security solutions, value-added mobility services and advanced information technology, to Europe ...

New Opel ADAM S: Pocket Rocket Ready for Lift-off

03.03.2014

Rüsselsheim. Trendy, highly customizable – and seductively sporty: The close-to-production ADAM S version showcases the hot new performance model that will top Opel’s super-cool small car family ...

ADAM ROCKS About To Roll: Opel Makes Tough ADAM Reality

19.02.2014

Rüsselsheim. Cool and tough, chunky and funky: ADAM ROCKS combines the joy of driving under an open sky with all the fun of an adventure-loving mini-crossover. Making its world debut at next month’s Geneva Motor Show ...

Opel ADAM’s New 3-Cylinder Powerhouse Premieres in Geneva

17.02.2014

Rüsselsheim. One year after its launch, ADAM just keeps getting better. Opel’s chic urban trend-setter and individualization champion is already established as the most customizable and best connected small car on the market ...

The Best Cars 2014: Opel ADAM Wins Major Readers’ Choice Award

30.01.2014

Rüsselsheim. The Opel ADAM is a real winner, and its list of accolades just got longer. In the 38th Readers’ Choice Award of the respected trade magazine auto motor und sport ...

Glamorous Opening: Opel Exhibit “The ADAM by Bryan Adams”

24.01.2014

Rüsselsheim/Munich. Opel and Bryan Adams rocked Munich yesterday, where the Canadian rock singer, composer and photographer opened the “The ADAM by Bryan Adams” exhibit with Tina Müller, Chief Marketing Officer at Opel ...

Ultra-modern Recycling: Opel ADAM Saves Raw Materials and Energy

15.01.2014

Rüsselsheim. 85 percent of every new vehicle must be recyclable, according to the EU End of Vehicle Life Directive. And this guideline will become even more stringent: from 2015, 95 percent of all new vehicles’ overall weight must be recyclable ...

It’s All About the Angle: Opel ADAM is Unique in Every Size

18.12.2013

Rüsselsheim. The Opel ADAM has made its way to the North Pole. Because as Santa Claus’ red-white snowmobile, it should of course bring lots of gifts. These include five new, fresh body colors for the ADAM and four new roof colors ...

Now available on eBay: ADAM designed by Moto GP Champion Rossi

17.12.2013

Rüsselsheim. A small car for a great cause. Today (17 December) the ‘Opel ADAM & Vale for charity’ auction is launched on eBay. The funds raised in the auction will be donated to the Meyer Children’s Hospital Foundation – Meyer O.N.L.U.S. in Florence ...

Bryan Adams stages Opel ADAM

17.12.2013

Rüsselsheim. The Opel ADAM is to be restaged and what’s more, by an international superstar. The Canadian composer and rock-singer isn´t only an outstanding musician, he is also a respected photographer. In his studio in Berlin the artist photographs the individualization champion ...

Opel Receives Connected Car Award for IntelliLink

12.12.2013

Rüsselsheim. Connecting cars with their digital environment is a major engineering goal at Opel ...

Second victory in a row: Opel ADAM wins the ‘AutoTrophy 2013’

27.11.2013

Rüsselsheim/Düsseldorf. The new Opel models inspire right across the board. With the ‘Auto Trophy 2013’ organized by Auto Zeitung, the stylish urban model the Opel ADAM not only wins twice in a row in the category ‘Citycars’ but also leaves the nearest competitor far behind ...

Special-edition Opel ADAM by Valentino Rossi and Aldo Drudi

05.11.2013

Milan, Italy: ‘ADAM & Vale for Charity’, a fully customized version of Opel’s small city car is the result of Valentino Rossi’s creativity combined with the experience and expertise of Aldo Drudi, a designer who has been collaborating with Valentino for years ...

‘Little ADAM’: Opel bright spark brings the thunderbolt into the playroom

17.10.2013

Rüsselsheim. The Opel ADAM now also for kids: Opel’s Lifestyle and individualization champion extends its offer with the ‘Little ADAM’, an enchanting miniature edition that is called to race in playrooms and cruise in urban playgrounds ...

A small car with a large presence: the Opel ADAM is star of the show

18.09.2013

Rüsselsheim. A 100% convincing vote: the Opel Adam is with 39.4% of votes winner of the ‘small car’ category of Autonis, the highly esteemed readers’ choice awards of the magazine auto motor and sport judging the best design innovations of the year ...

World Premiere at IAA for Opel ADAM Black Link and White Link

10.09.2013

Rüsselsheim/Frankfurt. The Opel ADAM is not only the individualization champion, it is also the best connected small car on the market. This is again demonstrated by the new ADAM Black Link and ADAM White Link special models ...

Opel Investing another eight Million Euros in ADAM Production

04.09.2013

Rüsselsheim/Eisenach. Customer demand for the chic urban Opel ADAM made in the German city of Eisenach is still very high. The stylish two-color finishes are so popular that they account for two-thirds of all ADAM orders ...

Opel ADAM Shows Even More Individualization Options at IAA

14.08.2013

Rüsselsheim. The chic Opel ADAM will strengthen its leadership role as the real individualization champion in the coming months with additional interior and exterior options ...

Opel ADAM with IntelliLink Best Connected Small Car

16.07.2013

Rüsselsheim. The Opel ADAM with the IntelliLink infotainment system is the best connected small car on the market. The state-of-the-art customizable system makes new media formats such the widely popular smartphones and apps available in-car ...

First in class: Opel ADAM offers interactive voice control

19.06.2013

Rüsselsheim. The Opel ADAM with the IntelliLink infotainment system is now also available with full integration for Siri Eyes Free, the unique intelligent assistant from Apple that helps you get things done whilst driving just by asking ...

Opel ADAM Wins Prize for Best Interior Design of the Year

04.06.2013

Stuttgart. A big honor for a small car – today the Opel ADAM was awarded the design prize for the best interior in a production car at the “Automotive Interiors EXPO 2013” trade show in Stuttgart ...

Young, Bold, Award-winning: Opel ADAM Wins “red dot design award”

14.04.2013

Rüsselsheim. The Opel ADAM is all the rage with experts and customers alike thanks to its unconventional looks and groundbreaking technology...

Valentino Rossi is new brand ambassador for Opel ADAM

20.02.2013

Rüsselsheim/Milan. Valentino “Vale” Rossi is the new brand ambassador for the chic urban small car Opel ADAM in Italy ...

Four Opel World Premieres at Geneva Motor Show 2013

18.02.2013

Geneva/Rüsselsheim. Opel presents four world premieres at this year’s Geneva Motor Show (public visitor days March 7 – 17, 2013) ...

Lightning-fast start for Opel ADAM: Over 20,000 orders and counting

30.01.2013

Rüsselsheim. Just one week after the Opel ADAM market launch, orders from all across Europe for the chic, urban car have already exceeded 20,000 – with most of them placed in Germany ...

Official Start of Production for Opel ADAM: Lifestyle and Innovations “Made in Eisenach”

10.01.2013

Eisenach/Rüsselsheim. Big venue for a small car: today Opel celebrated the official start of production of its new lifestyle small car ADAM in the Eisenach plant ...

Wishing you a merry, personalized Christmas

13.12.2012

Christmas is a time for wish lists and dreams. Many shoppers are dreaming of the all-new Opel ADAM that matches their own style ...

ADAM, Ampera and Zafira Tourer – Opel Delivers Thrills from A to Z

05.12.2012

Rüsselsheim. Opel delivers thrills – the Rüsselsheim automaker proved this repeatedly in 2012 by introducing a string of new products which have collected more than 40 national and international awards across Europe ...

Opel ADAM combines fashion with technology at Italian debut in Bologna

04.12.2012

Bologna. Opel celebrated the Italian premiere today of its all-new ADAM at the Bologna Motor Show ( 5-9 December, 2012) with a high profile stand dedicated to its new chic, urban champion of individualization ...

Double win for Opel: ADAM and Ampera awarded “Auto Trophy”

20.11.2012

Rüsselsheim/Duesseldorf. Opel has scored a resounding victory in the 25th “Auto Zeitung” readers’ choice awards. The new chic, urban ADAM conquered their hearts and won the popular “Auto Trophy” in the city car segment ...

Opel ADAM Magazin

17.11.2012

Opel ADAM: The most individualized urban car

09.11.2012

The countdown is on: in early 2013 the all-new Opel ADAM will be available in dealerships and start making an impression on our roads ...

For 11,500 euro the unique Opel ADAM is yours

27.09.2012

Rüsselsheim/Paris. Virtually unlimited options for customization have been packed into a car that is just 3.70 meters long and 1.97 meters wide (including wing mirrors). At the “Mondial de L’Automobile” 2012 in Paris ...

 

Fresh, individual and chic: Paris World Premiere for Opel ADAM

27.09.2012

Rüsselsheim/Paris. The all-new ADAM, Opel’s chic, urban small car, is expected to turn many heads at its world premiere at the “Mondial de l’Automobile” (September 29 to October 14, 2012) when its virtually unlimited potential for customization is revealed ...

How the new Opel ADAM makes dreams come true at Paris Auto Show

24.09.2012

Rüsselsheim/Paris. The new ADAM, Opel’s chic, small, urban car will have its world premiere in just a few days from now at the “Mondial de l’Automobile” (Paris, September 29 to October 14, 2012), where the secrets behind its virtually unlimited customization options will be revealed ...

The New Opel ADAM – Chic, urban freedom on wheels

21.08.2012

Rüsselsheim. When the ADAM celebrates its world premiere at the Paris Motor Show (“Mondial de l’Automobile”, September 29 to October 14, 2012), Opel’s new chic, small car, will reveal one of its unique sides that makes urban mobility cooler and easier than ever...

World Premiere in Paris: Opel ADAM Conquers the Capital of Fashion

14.08.2012

Rüsselsheim. Opel has chosen Paris, the capital of fashion, for the world premiere of the all-new ADAM ...

Opel ADAM: Big Investments for a small car

31.07.2012

Rüsselsheim. Eisenach in Thuringia: 43,000 inhabitants. The birth place of Johan Sebastian Bach is crowned by its Wartburg castle. There is a lot of culture and natural beauty. However, Eisenach is also famed for something completely different: there is a lot of pride for the local tradition of car manufacturing ...

All-new Opel ADAM inspires young artists

20.07.2012

Rüsselsheim. Ready for the market launch of the all-new chic urban car, the ADAM, Opel has entered exclusive cooperation agreements with several avant-garde artists including “Julien Simshäuser”, “Totally Enormous Extinct Dinosaurs” ...

Opel ADAM: Just Unique

11.07.2012

Rüsselsheim. With the all-new ADAM, Opel is entering the fashion-led A-segment with a chic, small, urban car. The Opel ADAM combines bold, powerful design with potential for almost unlimited personalization, making each ADAM totally unique ...

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